- Fully stocked showroom with more than 220 high-value brands.
- Positive response to the new configuration.
- Organizing the local community revitalizes the sense of INOVA.
The new layout of the hall for this year's INOVA COLLECTION won over both exhibitors and visitors. With highly respected brands, spaces to engage with the community and a programme of practical topics. It provided the ideal environment for intensive discussions on industry topics and highly successful orders. The exhibition proved once again that it is a central platform for the industry.
«In planning this year's layout and segmentation, we fine-tuned certain arrangements. And we are delighted with how positively the new design has been received by both exhibitors and visitors alike.» Comments Verena Westphal, Project Manager for INOVA COLLECTION. Martin Weskamp, co-organiser of the event, adds: «The exhibition should be very important for Greece. «We deliberately chose a selective structure for the exhibition so that trade visitors can move around efficiently and purposefully. The feedback from the classes shows that we are on the right track conceptually for 2025.».
Over 220 brands from home and abroad presented a wide range of innovative products and designs.
The combination of pioneers and newcomers to this spectrum ensured an inspiring atmosphere. «Really high quality jewellers can be found here. We had some great discussions at our stand and the orders for Christmas were very good,» says Frank Heringer of DiamondGroup. «We are very satisfied and look forward to next year.».
And Christian Adam from Carl Schaefer Gold- und Silberscheideanstalt comments. «The world is one of the most important people in the market. «I think INOVA COLLECTION is an important platform for German retail. As it is the right size, the ideal time of year and has an attractive style. It is a fair that exudes a good feeling, which customers enjoy. I can only recommend everyone to come and exhibit here, because they will simply find the trade audience they are looking for.».
In addition, the combination of the trade show and event elements, combined with the relaxed and productive atmosphere, brought about the return of the much-loved INOVA feeling.
«INOVA COLLECTION is an excellent exhibition and we feel that we are in very good hands. You meet a lot of people you know and they all recognise each other. It's a great atmosphere,» say Manfred and Susanne Schmidt of Vater & Sohn, exhibitors who are participating for the first time in the newly established DESIGN AREA. «The whole concept is great and customers are happy to come because they feel comfortable - it couldn't be better.».
«I'm always happy with INOVA, actually, because it's a very enjoyable event.» Says Andreas Filius of Filius Zeitdesign, summing up his presence at the show. «The full-service package for visitors makes life easier for exhibitors. But it means we can focus all our attention on the consultation. Customers are in a good mood and have booked appointments in advance. Although activity on the ordering front was a little subdued on the first day. Already we have reached the last day of the show and we are very happy with the response of the customers.».
Workshops & competition
The accompanying programme was very well received this year, covering practical topics and sending participants home with an understanding of not only PUK welding but also fascinating topics such as social media, artificial intelligence, Argentium and the future of the goldsmith's craft.
The highlight of the first day was the awarding of the GOLD NOVA. In the awards area, under the motto «Sea love - maritime jewellery for all the senses», ten talented nominees presented their creative works previously selected by a panel of top experts.
The competition was won by Vanessa Tschentke of Loftwerk Wiesbaden, with the «Waveplay» bracelet. Vanessa Tschentke also received the audience award. So in addition to the prize money she won, she will also present for free at INOVA COLLECTION 2025. Furthermore, Maria Giegerich from Atelier Stoess secured the silver prize with her «RÁN» necklace.
But for the first time there was a tie for third place. Lissy Sophie Ossig from the Pforzheim School of Design (Hochschule für Gestaltung Pforzheim) received a bronze prize for her «Coral Dance» necklace, as did Chiara Czerner - also from the Pforzheim School of Design - for her «Bubble-k» ring. The 14-year-old Liv Grundorf from Schönke Atelier Gold & Platin was awarded a special mention as the youngest participant, for her necklace «Sea to Go».
The winners of the top three places were rewarded with attractive cash prizes and free workshops from the sponsors. The competition was supported this year with €1,600 from Carl Schaefer Gold- und Silberscheideanstalt, €1,200 from Rudolf Flume Technik GmbH and a total of €900 from Dahlinger and Studex Deutschland.
More information: https://inova-collection.de/?lang=en
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