Pantone has released the colour of the year for 2025 as well. And everyone will enjoy a delicious taste of «Pantone 17-1230 Mocha Mousse».
The colour is described as a warm rich brown shade by the colour institute. He chose the shade because of its connection to the natural world, everyday pleasures and thoughtful indulgences.
It appeals to our desire for comfort, Pantone said, referring to cocoa, chocolate and coffee.
«Supported by our desire for everyday pleasures, Pantone 17-1230 Mocha Mousse expresses a level of contemplative pleasure.» As Leatrice Eiseman, executive director of the Pantone Color Institute, said.
«Sophisticated and rich, but at the same time an unpretentious classic colour. Pantone 17-1230 Mocha Mousse expands our perceptions of browns from being humble yet down-to-earth to embrace the ambitious and luxurious.».
This year's shade is earthy with a «stylish touch of sparkle».
Mocha Mousse was chosen as the 2025 Color of the Year because «there is a growing movement to align more closely with the natural world,» Pantone said.
The brown shade is characterized by its organic nature, honoring and embracing the preservation of the natural environment.
«The perpetual search for harmony filters into every aspect of our lives. Including also our relationships, the work we do, our social relationships and the natural environment that surrounds us.» As stated by Laurie Pressman, vice president of the Pantone Color Institute.
«Harmony brings feelings of contentment, inspiring a positive state of inner peace, calm and balance. As well as resonance with the world around us. Harmony embraces a culture of connection and unity as well as the synthesis of our mental, spiritual and physical well-being.».
To celebrate the 26th anniversary of Pantone's Color of the Year, the color institute is hosting events and experiences around the world. But also public spaces and color events to make Mocha Mousse accessible to all.
On Thursday night, Pantone held an event in New York City, celebrating the new color of the year and showing how brands are using it.
A variety of «Mocha Mousse» products were presented at the event. Such as a 2025 Mini Convertible, a Motorola Razr mobile phone, Post-It notes and Joybird furniture.
As the first stop on its international tour, Pantone revealed the colour in London on Thursday, lighting up the lastminute.com London Eye with Mocha Mousse. It was a world first for the colour institute to reveal the colour of the year with a public event.
Designers from a wide range of industries collaborated with Pantone for the colour of the year. Including jewellery company Capsule Eleven, which created the «Eye Opener» design with white quartz dyed in Mocha Mousse.
Pantone's official partners for the 2024 Color of the Year are Motorola, textile company Joybird, fragrance brand Pura, web design platform Wix Studio, headphone company Libratone, home décor marketplace Spoonflower, beauty subscription service IPSY, e-commerce company Society6, textile company Ultrafabrics and Post-It.
The Mocha Mousse shade follows the 2024 Colour of the Year, Peach Fuzz, which is a soft blend of pink and orange.
Source: nationaljeweler.com
