What better way to welcome the upcoming Year of the Snake than to celebrate the most iconic snake in jewellery?;
With a star-studded event attended by Anne Hathaway and Liu Yifei, Bvlgari launched its first Serpenti Infinito exhibition in Shanghai, China. Thus showcasing the art, craftsmanship and history of the Serpenti snake motif.
The Serpenti appeared in 1948, and first took the form of a wrapped watch bracelet. It was made with the brand's Tubogas chains, inspired by flexible gas pipes. It quickly gained a star status thanks to its famous fans, such as Elizabeth Taylor. Taylor was photographed wearing her own Serpenti diamond bracelet on the set of the film «Cleopatra» in 1962.
Currently, 28 artworks by 19 Chinese and international artists are scattered throughout the new exhibition. Of these, 11 were created exclusively for the occasion. They exemplify the many iterations of Serpenti throughout history, as well as the importance of the snake in art and the wider media.
Refik Anadol, an artist of new technologies, also created a 3D sculpture. The «Infinito: Ai Data Sculpture», which is located in the centre of a room with a 360-degree mirror. He had already collaborated with Bvlgari in 2023 in an exhibition at London's Saatchi Gallery to mark Serpenti's 75th anniversary.
Hosted by Bvlgari CEO Jean-Christophe Babin, the opening cocktail party was held at Zhangyuan. A historic public complex, which has been renovated into one of Shanghai's most notable cultural and commercial landmarks.
Among the attendees were Indonesian actress and singer Cinta Laura Kiehl and Vietnamese singer Ho Ngoc Ha. As well as Bvlgari global ambassadors Anne Hathaway and Liu Yifei.
The exhibition itself is divided into three parts: «Crafting Serpents In History», «Snakes In The Arts» and «Contemporary Transformations». In each section, visitors have the opportunity to discover a selection of watches as well as jewellery from Bvlgari's Heritage collection. But also some unreleased, one-of-a-kind luxury jewellery creations.
Source: somethingaboutrocks.com
