Pandora has partnered with Netflix to launch a new capsule jewellery collection inspired by the series The Stranger Things. That's how he brought Upside Down to funs around the world.
The new collection includes charms, bracelets, rings and earrings. All designed to capture signature moments from the range and classic 80s fashion.
The twelve-piece series allows for flexible styling. Encouraging fans to mix and match metals and collect pieces that echo their love of the series. Highlights of the collection include charms that glow in the dark. But also friendship rings designed to be shared, emphasizing the power of connection.
Serena De Maio, vice president of brand strategy at Pandora, states: «Netflix is an ideal partner for Pandora. They create powerful cultural moments and connect deeply with fans’ passions. From the bold spirit of Hellfire Club to the nostalgic charm of the 80s, we designed and created a collection that is sure to captivate fans and leave a lasting memory.».
Source: jewellerybusiness.com
